Branded Creative

This page spotlights thematic swag and prospect engagement strategy

Partnering with my designer at Keypath, we spearheaded a swag initiative for Wilkes University, developing concepts around nursing milestones that connected prospects to their future—including a “First Day of Nursing Clinicals” theme.

I collaborated with the vendor and marketing manager to stay within budget, align on logistics, and ensure the initiative was planned for the year.

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Content Strategy